Choosing a logo that stood out was important to us. We knew it had to be different, not only to create a brand, and set itself apart, but to show our personality. After exhaustive brainstorming, we had our “ta-dah” moment and decided on the hawk. The hawk symbolizes the power of observation, which is an essential part of ensuring well- being of animals on set. Besides being observant, the hawk also represents strength, guardianship, perspective, and truth.

Graphic artist Carol Frank turned this concept into a logo that we love. The MAP logo captures the essence of who we are and what we do.

Movie Animals Protected (MAP) service mark indicates producers followed humane filming practices when working with animals in filmed media.